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PlaceSmart
Community Creates Value.
PlaceSmart is a placemaking consultancy dedicated to transforming spaces into vibrant, inclusive communities that foster connectivity and economic vitality.
By integrating community engagement, strategic marketing and communications, and elevated experiences, we help real estate developers, municipalities, and community organizations create thriving, people-centered places.
Services
Customer Experience (CX) & Placemaking
Shaping places through CX innovation, activation, and strategic partnerships.
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Tenant/Customer Experience Strategy
Translate tenant and customer insights into actionable strategies to increase customer engagement and satisfaction.
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Placemaking Strategy
Develop long-term plans for creating vibrant and sustainable community hubs.
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Place Activation
Curate experiences in collaboration with local businesses, artists and organizations to activate spaces.
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Partnership Development
Establish strategic partnerships with industry leaders to enhance service offerings and customer satisfaction.
Community Engagement
Empowering communities to co-create the future of their spaces.
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Stakeholder Engagement
Apply CX methodologies to create impactful touchpoints in place-based initiatives.
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Community Visioning Sessions
Guide the process of developing shared aspirations for spaces through workshops, surveys, and key stakeholder input.
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Public Outreach & Advocacy
Develop strategies to communicate with and mobilize the broader community.
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Developer Planning Collaboration
Partner with development team to ensure alignment with community goals.
Marketing & Communications
Creating compelling engagement strategies that highlight the unique identity of a place.
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Strategic Marketing Plans
Develop go-to-market strategies and operational marketing packs tailored for experience-driven services.
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Place Branding
Provide creative direction for brand identities to develop marketing assets.
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Storytelling & Content Development
Craft narratives that capture the essence of a place.
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Public Relations & Media Outreach Build relationships with media and manage press releases and stories.
Featured Work
Testimonials
Jenna joined the team and immediately saw opportunities to create value for our customers. She led positioning for our portfolio that created a cohesive brand story and voice, and stronger customer relationships. Jenna's innovative mindset and collaborative spirit makes her a great teammate and communications leader.
Jenna was instrumental in piloting our teams to create and launch our building branding. Her guidance to strategically reposition us from outdated to desired was invaluable. The insights she was able to provide for our team were always impressive. Would happily work with Jenna again on more projects.
It is a true pleasure to work with Jenna. She adds an element of artistry and sense of creativity to all of her endeavors. Her ability to work on a variety of marketing initiatives makes her a valuable contributor to any business.
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